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Published on:

20th Dec 2024

The SaaS Growth Playbook: Insights from Olly Rosewell | #5

In this episode of the Entrepreneurs Logbook Podcast, we dive into the mind of Olly Rosewell, founder of Comb and a pioneer in the B2B outbound outreach space, particularly known for his expertise in cold emailing.

Olly shares his entrepreneurial journey, starting from high-ticket sales roles to building and successfully exiting Response AI, a SaaS platform that enabled companies to send personalized videos within cold emails. The discussion covers the strategies and insights that led to extraordinary business growth, the challenges and nuances of the cold email landscape, and the significance of creating specific self-qualifying lead magnets.

Olly also talks about his latest venture, Comb, a platform allowing B2B teams to get access to contact info from tech companies around the world, and shares valuable advice on maintaining high customer lifetime value and the pivotal moment he decided to move on from Response AI. This episode is a deep dive into practical growth tactics, market-fit strategies, and the evolving SaaS ecosystem.


00:45 Ollie Roswell's Journey into Cold Email

04:59 Building and Scaling Response.ai

05:43 Transitioning to New Ventures

10:30 Strategies for Acquiring Initial Customers

17:53 The Importance of Targeted Outreach

23:43 Challenges and Insights in SaaS Development

27:04 The Decision to Exit Response.ai

32:06 Introducing Comb and Future Plans


Connect with Olly Rosewell:


YouTube: https://www.youtube.com/channel/UC5ty1e0B5cOqHTtAi21H14A

Website: https://www.trycomb.com/

Twitter : https://x.com/ollyrosewell


Connect with Zach on LinkedIn: https://www.linkedin.com/in/itszachb/

Website: https://www.wefeatureyou.com/ + https://zacharybernard.com/


Do you want to be featured in the press, on podcasts, and on TV? Visit wefeatureyou.com

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About the Podcast

The Entrepreneur's Logbook: Lessons from Growing Businesses
The Entrepreneur's Logbook brings you inside the minds of today's most successful business leaders to uncover the strategies, decisions, and frameworks driving extraordinary growth. Each episode features founders and CEOs sharing their proven approaches to scaling teams, expanding market share, and building thriving companies.

Our guests - from bootstrapped success stories to venture-backed innovators - break down the exact systems, processes, and strategies you can use to grow your company. No fluff, just actionable insights you can apply to your business.

Whether you're leading a growing team, aiming to break through revenue plateaus, or planning your next expansion, each episode delivers tested playbooks and practical wisdom from leaders who've turned small businesses into market leaders. Think of it as your masterclass in sustainable business growth.

About your host

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Zachary Bernard

Zachary Bernard, a Canadian entrepreneur and digital marketer, is the founder and CEO of We Feature You, a public relations firm committed to helping businesses and professionals elevate their branding and influence through press and podcast placements.

Recognizing the need for industry professionals to stand out and establish themselves as authorities, Zachary has launched We Feature You PR to help leaders build their brand by being featured in top-tier media publications and appearing on industry-relevant podcasts.

Through his work, Zachary has been seen in publications such as Entrepreneur, IBTimes, LA Weekly, Yahoo Finance, Maxim, Business Insider, and various others.